For commercial property owners in Grand Haven, MI, and surrounding areas like Spring Lake, Ferrysburg, and Norton Shores, protecting your roof is critical to maintaining building value and performance. One of the most cost-effective ways to extend the life of your roof without a full replacement is through a professional commercial roof coating application.
At Empire Contractors, we specialize in delivering high-quality roof coating systems that enhance durability, energy efficiency, and weather resistance for Michigan’s unique climate. Call 231-861-7221 today to schedule your local consultation.

The Commercial Roof Coating Process
The success of a roof coating project depends on proper preparation and professional application. Here’s how the process typically works:
- Inspection and Assessment – Our team evaluates your roof to identify existing damage, determine compatibility with coating systems, and estimate the remaining service life.
- Cleaning and Surface Preparation – Roof surfaces are power washed to remove dirt, oils, and debris. Minor repairs, such as sealing seams and fixing punctures, are completed before coating.
- Primer Application – Depending on the existing roof material, a primer may be applied to improve adhesion.
- Coating Installation – The roof coating is evenly applied using spray equipment, rollers, or brushes. Multiple layers may be added to ensure thickness and coverage meet manufacturer specifications.
- Final Inspection and Curing – After the coating has cured, a final quality check ensures complete coverage and proper sealing against leaks.
When performed by experienced professionals, this process results in a seamless, watertight barrier that significantly extends roof life.
Acrylic vs. Silicone Roof Coatings
Two of the most common commercial roof coating materials are acrylic and silicone, each with its own strengths.
Acrylic Roof Coatings
- Best For: Sloped roofs with good drainage.
- Advantages: Highly reflective, UV-resistant, and cost-effective. Acrylic coatings help lower cooling costs and are environmentally friendly.
- Considerations: Not ideal for roofs with frequent ponding water, as long-term exposure to standing water can reduce performance.
Silicone Roof Coatings
- Best For: Flat or low-slope roofs prone to ponding water.
- Advantages: Exceptional water resistance, high UV stability, and the ability to withstand extreme weather conditions.
- Considerations: Silicone is typically more expensive but can offer longer-lasting protection with fewer reapplications.
Our team at Empire Contractors will assess your roof slope, drainage, and condition to recommend the best coating for your building.
Long-Term Benefits of Roof Coating
A professional roof coating installation can deliver multiple advantages over time:
- Extended Roof Life – A coating system can add 10–20 years to your roof’s service life, delaying costly replacements.
- Improved Energy Efficiency – Reflective coatings reduce heat absorption, lowering summer cooling costs and improving comfort.
- Reduced Maintenance Costs – By sealing seams, cracks, and vulnerable areas, coatings help prevent leaks and expensive structural damage.
- Sustainable Roofing Solution – Roof coatings can be reapplied at the end of their service life, reducing landfill waste from tear-offs.
Local Roof Coating Professionals
Empire Contractors proudly provides commercial roof coating services across West Michigan, including:
- Grand Haven
- Spring Lake
- Ferrysburg
- Muskegon
- Holland
- Norton Shores
Whether your facility is an office building, warehouse, retail space, or manufacturing plant, our coating solutions can protect your investment and improve long-term performance.
To learn more about the benefits roof coating offers your commercial building, call 231-861-7221 and speak with an Empire Contractors expert today.
FAQ
What types of commercial roofs can be coated?
Most roofing systems, including metal, modified bitumen, TPO, EPDM, and spray foam, can be coated, provided they are in repairable condition and properly prepared before application.
How long does it take to apply a commercial roof coating?
Application timelines vary based on roof size, weather conditions, and the number of coating layers required. Many projects are completed within a few days, minimizing disruption to business operations.
Will a roof coating change the appearance of my building?
Yes, in a positive way. Most coatings provide a clean, uniform look that can improve curb appeal. They are also available in reflective white or other colors to match your building’s style and energy goals.